LinkedIn’s New Focused Inbox Surfaces More Relevant Messages

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LinkedIn is upgrading its messaging experience with a brand-new ‘Focused Inbox,’ which aims to cut down on spam and surface more relevant messages.

The next time you login to LinkedIn and open your inbox you’ll see a notification welcoming you to “Try Focused Inbox.”

Credit: LinkedIn

Clicking on the button revealed above will automatically filter your messages into 2 tabs.

Focused Inbox uses AI to recognize essential messages, which it filters into the ‘Focused’ tab while the rest are sent out to the ‘Other’ tab.

Considering there’s an AI element involved it might require time for LinkedIn to learn your inbox choices.

You’ll have the option to move messages in between tabs, or revert back to the standard messaging experience if you do not enjoy the Focused Inbox.

LinkedIn is making this change in uptick in direct messaging, which the company says is up 20% compared to last year.

In an email, a LinkedIn representative states:

“This feature is the most recent in a series of enhancements we’ve made to help members have more efficient discussions and link to chances through LinkedIn messaging. With discussions up nearly 20 percent given that in 2015, we’re seeing more professionals on LinkedIn are relying on messaging to connect and engage with each other.”

LinkedIn’s Focused Inbox is now readily available worldwide to all users.

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