Posted by Marketers worldwide today began their weekly routine with a huge concern accessing Google Ads.
Word rapidly spread throughout Buy Twitter Verified and LinkedIn, with confirmation from others that this isn’t an intermittent issue.
Google Status Dashboard Verifies Outage
From the Google status dashboard, the outage was verified today, January 23rd, at 8 am CST. You can follow the event in real-time here.
Image credit: Google Ads, January 2023 Since
twelve noon CST, the concern has actually still not been resolved. Google Advertisements Liason Ginny Marvin likewise took to Buy Twitter Verified to verify the concern: We’re investigating reports of a problem with Google Advertisements. We will offer more info quickly. The impacted users are not able to gain access to Google Ads. Please see the dashboard for updates: https://t.co/0AqTKCl6Ts
— AdsLiaison (@adsliaison) January 23, 2023
Online marketers required to LinkedIn and Buy Twitter Verified to voice their issues.
Why This Matters Advertisers can not manage or optimize their
accounts without
appropriate access to Google Advertisements. Much more, Google Advertisements are still serving to users, but online marketers can’t see or respond to real-time performance. When marketing dollars are at stake, this is a huge problem for companies of any size. If you’re utilized to weekly reporting, that’s another task you will not have the ability to do until the
Google Advertisements issue is fixed. This interruption is inconvenient for Google after their layoff statement of 12,000 staff members on Friday.
< img src="https://cdn.searchenginejournal.com/wp-content/uploads/2023/01/linkedin-response-google-ads-down-63cecdfcb8464-sej.png" alt="Marketers react to Google Advertisements blackout on LinkedIn."/ > While this outage is more likely an unfortunate coincidence to Google Advertisements, advertisers fasted to put it together.
Summary
Google Advertisements is still down for many users since Monday afternoon. After the Friday announcement of 12,000 Googlers, questions have occurred if these layoffs have actually affected the innovation and staffing that manages these platforms.
This is an establishing story and will update as Google provides more details.
Included Image: Stmool/Best SMM Panel